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All It's Quacked Up to Be
LineLeader by ChildcareCRM is the first and only unified platform for childcare organizations - offering full-featured customer relationship management (CRM) software, a family engagement app, and a center management system (CMS). Our podcast episodes feature exciting guests within the ECE community who share their tips for successfully managing your childcare business operations, marketing and family engagement, and staffing.
All It's Quacked Up to Be
Define and Attract Your Target Audience with Clouta
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ChildcareCRM
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Season 1
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Episode 19
In this episode, Sierra Rossing shares how to define your target audience, how to establish personas for your ideal families, and the importance of tailoring your marketing efforts.
Andrew Kilday and Robert Cowperthwaite, Co-Founders of Clouta, join the podcast to discuss their lead generation solution that integrates directly with ChildcareCRM.
Listen to Megan Bowling's episode about enrichment programs: https://open.spotify.com/episode/3GvnfSZKytzR0LFlH8bmCU?si=qTVa_VvYRS6at1KgsGfB6w&dl_branch=1
Listen to Andrea Dickerson's episode about refining your marketing: https://open.spotify.com/episode/4NKSUgylWP4qb4Z8RPHDo8?si=uZx_4Xo7RPqnLHIpiTMvvA&dl_branch=1